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Leasing 101 Fundamentals

Leasing 101 Fundamentals

Friday, April 29, 2022
9:00 AM - 4:00 PM (EDT)

* Registration open until 4/25/22 at 5:00 PM (EDT)

Event Details

Cost: $209 Members | $309 Non-Members

9:00 AM - 4:00 PM 

Six (6) CAPS, CAM, CAS, CALP, CAMT continuing education credits

This full-day workshop is ideal for team members who are new to the apartment industry and need industry training, as well as managers, assistant managers, and leasing veterans who want to brush up on their leasing/sales skills.

The Leasing Process:

  • Handling Inquiries (Internet, E-mail, etc)
  • Turn telephone prospects into excited visitors
  • Meet and greet ideas for easy engagement
  • Demonstration Do’s and Don’ts
  • Methods to overcoming objections
  • Creating value by selling advantage
  • Closing techniques
  • Follow Up & Follow Through

Keeping Customer Confidence: Managing expectations & handling different personalities

P is for Professional: Managing vendor relationships and building a quality reputation

Fair Housing: Know the protected classes and how to keep in compliance without becoming robotic.

For More Information:

Shawna Poteat
Shawna Poteat
M.Ed Education & Credentials Manager Triangle Apartment Association (919)782-1165

Meet Your Instructor, Rebecca Rosario

Rebecca Rosario, CALP, CAM, NAAEI Faculty, ApartMentor, has over 25 years of experience working to transform employees and organizations, including residential property management, new home builders, and sales organizations. Her work includes REITS, management companies, apartment associations, NAAEI, and more. Rebecca facilitates the NAAEI credential programs, NALP, CAM, and CAPS, and a multiple NAA Education Conference Speaker, and a Brainstorming Presenter and Facilitator. Rebecca is an active participant in various North Carolina apartment associations, a past TAA and TAAEF Board member, founded the AANC State Suppliers Council, currently serving as an AANC Board member, and on various AANC committees. She also serves at the national level on the NAAEI Apartment Careers and NAA Global Outreach Committees.